PrabhuBhakti, the D2C Devotion and Style Startup, Secures Seed Funding for Expansion
- ByStartupStory | January 8, 2024
PrabhuBhakti, a direct-to-customer (D2C) startup blending devotion and style, has secured an undisclosed sum in seed funding from Prajay Advisors. Established in 2021 by Samast Ahlawat and Raju Kumar, the platform specializes in three core categories—Apparel, Silver Jewelry, and Puja Items, catering to the high demand from young customers.
Highlighting the thriving spiritual market, estimated at USD 50 billion with a 10% Compound Annual Growth Rate (CAGR), PrabhuBhakti aims to leverage this investment to diversify its product lineup, explore new markets, and strengthen its foothold in the D2C religious product sector. Samast Ahlawat, Co-founder of PrabhuBhakti, expressed, “This capital injection will enable us to expand our product range, reach new markets, and further solidify our position as a pioneering force.”
Prajay Advisors LLP, through Founder Prakash Mody, expressed enthusiasm about collaborating with PrabhuBhakti. Mody highlighted the company’s innovative approach in uniting faith and fashion by offering an array of religious products tailored to resonate with today’s youth. He noted, “Their commitment to delivering unique and trending items ensures that young individuals can express their spirituality in a way that aligns with their modern lifestyle.”
The funding infusion is intended to fuel PrabhuBhakti’s growth aspirations, aiming for a tenfold expansion by broadening its user base and enriching its product offerings.
PrabhuBhakti’s emphasis on connecting spirituality with contemporary fashion has sparked interest and support from Prajay Advisors LLP. They believe in the company’s vision, recognizing its efforts to bridge the gap between faith and modern expression, catering to the evolving preferences of the younger generation.
Follow Startup Story
Related Posts
