A farmer from Barmer joins the board of directors of the Jaipur-based e-commerce firm “Jaipur Chakki”
- ByStartupStory | December 27, 2022
An innovative farmer from Barmer, Rajasthan named Vikram Singh Taratra has joined the management core team of the e-commerce firm Jaipur Chakki in an effort to lead by example in the nation. He will assist the business in finding cost-effective, high-quality farm products. Vikram Singh has a creative approach to his job and has partnered with reputable Zeta Farms. He will assist the business in locating high-quality farm products at reasonable costs. In order to train women farmers from adjacent communities to produce using scientific agricultural methods, Vikram Singh has partnered with reputable Zeta Farms (a Jaipur-based agrotech business).
Jaipur Chakki, a firm in packaged food that began with 24-hour home delivery of spices and 30+ varieties of flour to clients, is now branching out into other food goods. The freshness of Jaipur Chakki is special since the flour is milled right after the consumer places an order.
Jaipur Chakki is dedicated to giving its clients both offline and online access to fresh, unadulterated culinary items.
Jaipur Chakki’s founder, Vishnu Upadhyay, said,”Even today people in India want flour milled in the traditional neighborhood mill, but this is not easily available in big cities. The low hygiene level of traditional chakki stores, lack of a home delivery system and limited range of flours are keeping new generations away. In our fast-paced life, we are playing with our health by buying packaged food available in the market. Even we are not consuming flours made out of other grains like Millets, Pulses and Multi Grains, these are not easily available.”
Jaipur Chakki was started with a little bootstrap investment and has now expanded to become a name recognised by over 10,000 people in the city of Jaipur. The creators enlisted the help of an angel investor after realising the potential of the Jaipur Chakki business concept (NRI with experience in Food industry).
Manoj Maru, a co-founder of Jaipur Chakki, stated that after starting off in Jaipur, the business hopes to have over 500 exclusive stories published by 2024 in the top 20 cities in the nation. In order to grow, Jaipur Chakki has already begun operations in Ahmedabad and will shortly launch its next locations in Bengaluru, Gurgaon, Surat, and Chandigarh.
The purity and quality of the raw materials are crucial for providing to the clients. Here comes the part of the just hired farmer. To ensure that the buyer receives fresh, pure products at reasonable costs, he will ensure that quality commodities are purchased straight from the farm.
A farmer from Barmer, Vikram Singh Taratra said, “I believe in new ideas of farming. From the very beginning, I have been bringing knowledge of new techniques of farming to my village. With best scientific practices and proper training, we can increase the chances of doubling farmer’s income. Associating with Jaipur Chakki will help us to bring supply partners, farm to family connectivity, better income source, market knowledge etc. to the farmers and ultimately the goal of ‘Farm to Family’ will be substantial in real sense.”
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