Shiprocket Partners with Invest India to Build The Next Generation of D2C Brands
- ByStartupStory | September 1, 2022
The top eCommerce enabler and latest unicorn in India, Shiprocket, the Delhi based platform has joined up with the Startup India Initiative at Invest India to create D2C 2.0, supporting the next wave of consumer products created by entrepreneurs from all around the nation.
The programme will assist in accelerating D2C and eCommerce firms who have made a local impact with goods created by Bharat, for Bharat, and have achieved early success. D2C startups are eligible to apply for the Rocketfuel D2C Accelerator, which is only available through the Startup India website. Along with the immediate INR 50,000 in shipping credits, Shiprocket will present each of the nominated firms with a cash grant of INR 1 lakh and the chance to receive investments up to INR 50 lakhs.
Shiprocket will give D2C firms top-tier privileges for logistics and eCommerce services throughout the three-month accelerator programme and provide shipping credits that may be used on its platform. Additionally, entrepreneurs will have access to D2C Verse, a significant D2C network of investors and startups across all of India, and will get one-on-one mentoring from the top minds in the sector. The advice and scope of Startup India will be a huge asset to the startups that make the short list.

Saahil Goel, co-founder and CEO of Shiprocket, commented on this, stating that “Startup India is one of the largest platforms for startups and entrepreneurs in India. With their support, Shiprocket can further propel the growth of early-stage D2C and eCommerce startups across the length and breadth of all emerging markets in India. Our aim is to create a support system that caters to not just the monetary requirements of companies but one that encompasses all aspects of the business. This collaboration with Startup India is one step towards achieving that goal.”
“The excellence of Indian ingenuity has been at the forefront who are developing impactful frugal solutions as India’s strength. As we move towards an Atmanirbhar Bharat, envisioned by the Hon’ble Prime Minister, it becomes imperative to ensure that India builds on these strengths and this challenge will help D2C founders to distribute their impactful products in more and more households across the country.” said Mr. Deepak Bagla, MD & CEO, Invest India.
The Al powered platform Shiprocket was established in 2017 by Co-founders Saahil Goel and Vishesh Khuranawith the goal of developing a seamless logistics data platform that links retailers, carriers, and customers in both domestic and foreign locations. In order to manage orders, printing, and shipping labels, Shiprocket offers a technology stack to assist retailers in integrating their e-commerce websites built on Shopify, Magento, WooCommerce, Zoho, and other platforms with the platform’s multi-carrier API. Additionally, it manages Cash on Delivery (COD) orders and payment reconciliation in addition to providing tracking data from numerous suppliers.





