Exotel raises $40M for its full-stack customer engagement platform
- ByStartupStory | January 4, 2022
Exotel said Tuesday that Bangalore-based startups raised $ 40 million in a funding round in just three months after raising $ 35 million as Bangalore-based startups showed growth in a full-stack emerging customer loyalty platform. Announced.
Steadview Capital led the startup’s Series D round. Exotel, which sponsors Blume Ventures and IIFL Asset Management, has raised approximately $ 100 million in combined debt and equity rounds over the past 12 months.
Exotel provides customers with a full-stack platform with services such as contact center, API, voice bots and chatbots, and contacts them via touchpoints such as web chat, collaborative browsing and video.
Indian Ride Hailing Giant Ola uses Exotel’s platform to send text messages to customers. Grocery delivery giant Swiggy relies on startups to mask phone numbers when delivery partners call customers. Relationship managers at HDFC Bank, India’s leading bank, use Exotel to connect with their clients in their savings accounts.

This effort “includes integrating disparate channels, bots, and applications with customer data separated between teams,” said Shivakumar Ganesan, Co-founder and CEO of Exotel. “The full-stack platform makes this possible for the first time via the cloud.” The
startup runs in the hottest environments of big companies like Microsoft, Amazon, Twilio, Salesforce, and Zoom. In recent years, we have been working to develop or acquire tools for building a one-store service center.
However, Exotel has two distinct distinguishing factors in other areas that are otherwise crowded, Ganesan said in an interview with TechCrunch. The startup is focused on serving clients in emerging markets and, unlike many of its global competitors, offers a wide range of services.





