Malaysia’s FeedMe Raises $5 Million to Accelerate Expansion of AI-Driven Restaurant Software Platform
- ByStartupStory | November 18, 2025
Malaysia-based restaurant software platform FeedMe has secured $5 million in a funding round led by Integra Partners, with participation from returning investor Cento Ventures. This capital infusion will propel FeedMe’s growth into new markets, notably Thailand, and enable the company to scale its engineering capabilities to further enhance its AI-powered restaurant management solutions.
FeedMe offers a unified operating system tailored to the food and beverage (F&B) industry, consolidating multiple functions such as point of sale (POS), delivery integrations, e-invoicing, QR ordering, queue management, payments and financial products, accounting, kitchen display systems, human resource management (HRM), inventory control, AI-driven operational tools, and customer relationship management (CRM).
The platform addresses key challenges faced by Southeast Asia’s F&B sector, which is hampered by fragmented legacy systems, slow decision-making, high operational costs, and rising labor expenses. By integrating front- and back-of-house operations into a single cohesive software stack, FeedMe empowers restaurant operators to optimize inventory, forecast demand, and streamline daily operations, thereby protecting margins and enhancing customer experiences.
According to CEO and Co-founder Squall Tan, FeedMe aims to become the “Toast of Asia Pacific” by embedding AI across its product suite, helping operators run smarter across every outlet and sales channel. The company currently serves over 11,000 merchants across Southeast Asia and has achieved a more than tenfold revenue increase since 2021.
Notable customers such as ZUS Coffee, Din Tai Fung, Salad Atelier, and Hock Kee Kopitiam underline FeedMe’s strong foothold among prominent regional F&B chains. The company’s rapid product development and traction with multi-outlet businesses position it as a rising category-defining player in restaurant digitalization.
Jennifer Ho, Partner at Integra Partners, highlighted the company’s strong product velocity and regional expansion strategy as key investment factors. Cento Ventures’ Partner Boon Ping Chua echoed this sentiment, emphasizing FeedMe’s specialist restaurant focus and integrated payments and data roadmap as critical drivers of its growth potential.
The fresh funding will also facilitate the launch of new financial services tailored to merchant needs, such as access to payments and lending, further enhancing the platform’s value proposition.
Overall, FeedMe’s latest funding round cements its position as a pioneering restaurant technology platform in Southeast Asia, blending AI, payments, and financial products to empower F&B operators with smarter, data-driven business management tools.
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