Wilco Source, a Salesforce partner acquired by CitiusTech
- ByStartupStory | November 10, 2022
One of the top providers of Salesforce consulting and implementation services for healthcare and life sciences businesses, Wilco Source, has been purchased by CitiusTech, a market leader in healthcare technology and consulting services. Strengthening patient and member experience across the care continuum has become a fundamental priority as companies employ digital technology to revolutionise care delivery. By fusing Wilco Source’s strong Salesforce implementation, integration, and product engineering capabilities with CitiusTech’s deep healthcare domain and digital innovation knowledge, the Wilco Source purchase allows CitiusTech to expand its patient and member-centric digital products.
The acquisition supports CitiusTech’s 3×10 growth plan, which is designed to hasten corporate transformation and industry convergence in the healthcare and life sciences sectors. Following the merger, the leadership of Wilco Source will oversee the integrated Salesforce business that offers solutions and services to both CitiusTech and Wilco Source’s current and potential clients.
According to Bhaskar Sambasivan, CEO of CitiusTech, “evolving healthcare models underline the need for great patient and member experience and care at every step of their journey, driven by meaningful and actionable insights.” “Wilco Source will improve CitiusTech’s capabilities in these areas and provide our customers with a coordinated strategy for developing patient-centric operating models, allowing them to quicken the pace of digital innovation. Wilco Source has joined the CitiusTech family, and we couldn’t be happier.” Wilco Source, with its headquarters in Santa Clara, California, employs more than 400 people in the US and India. Since its founding in 2014, the business has been a Salesforce partner, and it has amassed a potent team of healthcare technologists and Salesforce specialists with more than 450 Salesforce certifications. For several top healthcare and life sciences firms, Wilco Source offers enterprise solutions, and it has created a number of accelerators and solutions, including: Portals for patients and providers are a type of digital front door (Salesforce Communities) , Pharmaceutical organisations can use CRM to help with order-to-cash, demand forecasting, inventory management, and contact centre operations (Salesforce Health, Service, Manufacturing Clouds) ,Personalized, multichannel patient and member experiences through digital hubs (Salesforce Health Cloud) Pharmaceutical industry solutions for risk evaluation and mitigation strategies (Salesforce Health Cloud) automation in marketing (Salesforce Marketing Cloud) Field Service and Configure-Price-Quote (CPQ) solutions for manufacturers of medical devices (Salesforce Sales, Service, and Revenue Clouds)
Wilco Source’s co-founder and CEO, Kedar Relangi, stated that the company “has played a crucial role in driving patient, provider, and member experience revolution powered by Salesforce.” “By joining the CitiusTech team, we now have a bigger industry presence and access to a vast customer base to apply our knowledge and solutions, and genuinely revolutionise consumer experience across healthcare and life sciences,” the company claims. For pharmaceutical companies, speciality hub service providers, and medical device companies, Wilco Source brings proven capabilities and deep domain expertise through client-centric offerings, proprietary solutions, and frameworks that address crucial industry needs and deliver enterprise transformation services and quicker time-to-value.
The Wilco REMS Central software, available on the Salesforce AppExchange, and the Wilco Docx SaaS app, which speeds up intake automation, are two examples of the Wilco Source proprietary solutions. Because of the recent industry shift toward digital technology and the increased use of Salesforce by the healthcare and life sciences industries, the company has experienced rapid development. In the past four years, CitiusTech has acquired three companies that specialise in healthcare technology and consulting, including Wilco Source. CitiusTech is still actively looking for strategic acquisition prospects that will advance its understanding of the healthcare industry, develop complementary technological skills, open up new markets, and enhance its connections with important customers.
Follow Startup Story
Related Posts
