Agritech startup Greenikk launches end-to-end supply chain for connecting banana cultivators
- ByStartupStory | October 8, 2022
Kerala-based agribusiness Greenikk has launched an end-to-end supply chain connecting banana cultivators, traders and exporters on a single platform, They have built enablement centres (EC) in the major banana producing agricultural-belts in Kerala, Tamil Nadu and Karnataka to provide farmers with production and marketing-related support, a release issued by it on Thursday said.
Greenikk was co-founded by young IT professionals Fariq Naushad and Previn Jacob, the platform would help farmers to better utilise the organic waste that is left behind after the harvest, as manure and poultry feed, this would help generate additional income for the farmers and curb the air pollution caused by burning of post-harvest waste. They chose banana as the fruit for their initiative as they believed it has the maximum potential for increased exports if linked to a strong and reliable value chain.

The company said in a release, “The National Research Centre for Banana (NRCB) has reported that India produced 32.6 million tonnes of bananas in 2020 with a land area of 9.6 lakh hectares under cultivation. “The Greenikk founders were quoted “What we are looking at is to place Indian banana on a strong supply chain with global reach, which will ultimately benefit our farmers.”