Reliance Set to Acquire Alia Bhatt’s Ed-a-Mamma Childwear Brand

• ByStartupStory     |    July 17, 2023

Reliance Brands, a subsidiary of Reliance Retail Ventures under Reliance Industries, is reportedly in advanced talks to acquire popular Bollywood actor Alia Bhatt’s childwear brand Ed-a-Mamma. The deal, estimated to be worth around Rs 300 crore to Rs 350 crore, is expected to be finalized within the next 7-10 days, according ET report.

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