Men’s fashion wear brand DaMENSCH forays into offline marketspace
- ByStartupStory | July 12, 2022
DaMENSCH, a high-end menswear brand that recently secured $16.4 million in funding revealed their intention to enter the offline retail market.
Gaurav Pushkar, co-founder of DaMENSCH said, “As a D2C brand, we have mastered the art of developing cutting-edge products, attracting customers effectively, and keeping them satisfied. We want to be where our customers are, which is why we launched the offline channel to provide a consumer omnichannel solution. Currently, 50% of our revenue comes from existing customers, demonstrating our potential.”
Ashmeer M. Sayyed has been appointed Chief Retail Officer at DaMENSCH to lead offline sales, advance strategic partnership initiatives, and accelerate the company’s next phase of growth.
Ashmeer said, “I am thrilled to be joining the DaMENSCH growth story at such a pivotal point in the life cycle of the brand. The brand’s rapid online consumer adoption opens up numerous opportunities for expansion in other formats. We have the chance to develop a truly compelling Omni-channel offering for our clients who value the Fashion that Thinks brand ethos.”
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About DaMENSCH:
DaMENSCH was founded by Gaurav Pushkar and Anurag Saboo, is a D2C men’s essential wear brand which is based in Bengaluru. Since then it has grown three times over the years.
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