Older adults’ upskilling startup GetSetUp raises $10 million
- ByTejika Bajaj | November 23, 2021
GetSetUp, the social and interactive learning and upskilling platform for old adults, announced that it has raised $10 million in a funding round led by Aileen Lee’s Cowboy Ventures and LightShed Ventures.
The startup intends to utilize the fresh funds to improve its existing technology and meet the needs of senior citizens globally. It also aims to expand its reach to other geographical locations.
“The platform creates economic opportunities through jobs, reskilling and provides a community where people find meaning, purpose and passion in forming new connections. They are taught on a highly interactive, custom-built video platform in four languages- Hindi, Mandarin, English and Spanish,” says the founder of GetSetUp, Deval Delivala.
Founded in 2020, GetSetUp is an interactive e-learning platform for adults above the age of 55 years which allows them to learn new skills, connect with others and unlock new experiences. The startup claims to have a user base of four million old adults and offers services in 160 countries which allow them to stay mentally and physically fit.
“The media and tech world has largely ignored older adults. GetSetUp has created a first-of-its-kind media and content platform to improve health, wellness, and knowledge of elderly people,” said Rich Greenfield of LightShed Ventures, in the statement.
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