GrowthPal, the Bengaluru-based no-code platform empowering SaaS companies to launch automated onboarding sequences, has raised $2.6 million in seed funding led by Ideaspring Capital.
The startup enables non-technical growth teams to build interactive product tours, feature adoption campaigns, and churn prevention workflows through drag-and-drop templates that convert 3x better than email drips. With over 500 SaaS customers processing millions of user journeys monthly, GrowthPal targets the massive shift from generic emails to personalized in-app experiences.
Co-founders Ankit Patel and Saurabh Agrawal built GrowthPal to solve the growth team’s eternal frustration: powerful behavioral analytics exist, but execution remains manual. Their platform auto-triggers personalized walkthroughs when users hit walls, boosting activation rates from 15% to 45% while reducing support tickets by 60%.
The capital fuels aggressive North American expansion targeting HubSpot, Intercom, and Mixpanel customers graduating from basic onboarding. GrowthPal plans to double its engineering team and launch an AI co-pilot that auto-generates entire activation sequences from product analytics.
Ideaspring Capital partner Sreekumar Kizhakkillod called it “the missing activation layer between behavioral analytics and revenue outcomes.” In a world where 80% of SaaS spend targets user acquisition but 70% churn within 90 days, GrowthPal proves retention dollars deliver 5x ROI through automation that feels human-crafted.
The round positions GrowthPal for $10 million ARR trajectory by 2027, challenging market leaders through superior no-code flexibility and India-cost engineering. When growth teams swap endless email variants for in-app magic converting at scale, $2.6 million becomes the smartest bet in SaaS infrastructure.
