Blinkit Gets $68 Million From Parent Eternal For Expansion
- ByStartupStory | November 27, 2025
Fresh Capital To Fuel Dark Store Growth And Strengthen Quick Commerce Leadership
Blinkit, India’s leading quick commerce platform, has received a fresh capital infusion of ₹600 crore (approximately $68 million) from its parent company Eternal. This marks the third major investment by Eternal in Blinkit within the calendar year 2025, bringing the total investment to over ₹2,600 crore.
The new funds will support Blinkit’s aggressive expansion plans to nearly double its network of dark stores, aiming for 3,000 locations by March 2027. The capital infusion targets growth initiatives including operating losses, working capital needs, and capital expenditure required to scale infrastructure such as micro-warehouses and delivery logistics.
Blinkit has rapidly become the dominant player in India’s quick commerce space, accounting for nearly 73% of Eternal’s total operating revenue in Q2 FY26. This shift reflects Blinkit’s transition to an inventory-led business model, where Eternal records the full value of goods sold on the platform, contributing to a substantial jump in topline revenue. However, profitability remains under pressure due to the high cost of expansion, marketing, and infrastructure buildout.
Despite these challenges, Blinkit and its parent company are prioritizing sustainable growth to consolidate market leadership amid intensifying competition from players like Swiggy Instamart, Zepto, and BigBasket. Eternal’s strong balance sheet and commitment to the quick commerce vertical underscore its confidence in Blinkit’s long-term potential to lead India’s fast-growing urban grocery delivery market.
With continuous investment and strategic scaling, Blinkit aims to deliver faster deliveries, wider product availability, and improved customer experiences, fueling India’s next wave of rapid commerce innovation.